Principles
The organizing logic behind the work — patterns that show up across projects rather than rules applied from outside.
Comfortable in the haze
At the edges, solutions become theories and approximations. Can build effectively in uncertainty without pretending certainty exists.
Human-behavior-first
Systems that require behavior change are probably wrong. Adoption requires zero extra work, immediate value, and fitting into existing workflows.
Pragmatic rigor
Ship things that work. Maintain enough understanding that you're not just hoping. Know the difference between a solution and an approximation.
Systems thinking
Understanding how components interact and produce emergent behavior — especially in human-machine systems.